How To Make The Images In Your Blog Posts More Powerful

Did you know that you can make the images on your blog posts drive even more traffic to your blog, book page or your online store? They’re not there just to be looked at and admired.

Usually, when I click on an image or a photo on a blog post, all I get is a duplicate version of what I’m looking at. I feel like I’ve been taken down a dead-end road!

What could have happened is that when I clicked on an image or photo, I’m taken to another blog post, website, or even where I can buy the book of the cover I’m looking at.

Adding a pingback to images or photos is the answer. But how do you attach a pingback to an image?

Banner for the blog post 'How To Make The Images In Your Blog Posts More Powerful'
How To Make The Images In Your Blog Posts More Powerful

Not sure what a pingback is? My post ‘How To Create A PingBack On A WordPress Blog‘ gives full details.

Let’s get started.

As I use WordPress, I’m detailing how to do this using the Block editor. However, it should be a similar process on other blogging platforms.

  • Using the Image block, add a photo or image from your WordPress media library. As June is Pride month, I’m using the following image from a blog post I published last June.
Banner for True Stories: Gay Memories - rainbow-coloured paint in the background
  • Once you’ve place the image on your post, click on it to open up the toolbar of the Image block and click on the PingBack button.
Screenshot highlighting the 'PingBack' button.
PingBack button
  • A small Media File window opens.
Screenshot showing the Media File window that opens when clicking the pingback button
Media File
  • The media file is where the address of the webpage is pasted that you want readers directed to when clicking on the image. As I mentioned earlier, this can be one of your blog posts, the blog post of another blogger, or a website.
  • Copy the URL address of the page you want readers directed to and click the Edit button (pencil icon) in the media file window.
Screenshot highlighting the edit button on the Media File window when creating a pingback
The pingback edit button
  • In the top box of the new window that opens, paste the URL address you’ve copied.
Screenshot highlighting the 'Paste' box when inserting a pingback
Where to paste the URL address
  • If you are directing traffic to one of your blog posts, you can also search for the post by adding some words from its title in the same box.
Screenshot highlighting where to search for a blog post and to select it when creating a pingback
How to search for a blog post when creating a pingback
  • Click the arrow in the Link Settings box (see #2 on the next image) and switch on the ‘Open in a new tab‘ option (see #3 on the next image) so that the pingback opens in a new window. This is important, as it means your reader won’t lose the page they’re reading and be taken away from your blog.
  • Finally, click the Apply button (see #4 on the next image) to secure the link to where readers clicking your pingback will be taken.
Screenshot outlining the final points of creating a pingback on an image
Completing a pingback on an image
  • The image now has a pingback attached to it. Anyone clicking the image will be taken to the post/page/site you’ve created the pingback to.

Do the same for other images on your post. You can either create pingbacks to different locations, or to the same location. For example, for a photo on a Wordless Wednesday post, you can create a pingback to a previous Wordless Wednesday post, thus creating a new route for traffic to that post.

If you’re including an image of one of your books in a post, create a pingback to where readers can buy it.

Advantages of having pingbacks on your blog posts.

  • Creates traffic to your blog.
  • They are SEO friendly.
  • Blog posts that include pingbacks are ranked higher by search engine optimisations (SEOs) such as Google and Bing.
  • Bloggers, whose blogs you link to, may link back to one of your blog posts.
  • They are a great way of promoting older blog posts you have published.
  • You can use a pingback to direct traffic to where readers can buy your books or other goods.

Let’s wrap it up

  • Pingbacks help drive traffic to your other blog posts, the posts of other bloggers, or any website.
  • Pingbacks are easy to create.
  • Pingbacks can be attached to words, images or photos in a blog posts.
  • Don’t make your images a dead-end rote. Make them work by attaching pingbacks to them.
  • If you have an image of one of your books on a blog post, attach a pingback to it so that anyone clicking on it will be taken to where they can buy the book.
  • Always switch on the ‘Open in a new tab‘ option so that readers don’t lose your post. Some may not bother coming back to it once they’ve lost the page.

Do you have any questions on creating pingbacks or attaching them to images on your blog posts? Leave them in the comments section.

Looking for more blogging tips? Check out these recent posts from Hugh.

These 7 Methods Will Help Get More Readers To Your Blog

Searching for ways to get more people to your blog? These are seven methods I implemented to get more readers and followers to my blog.

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Advent Sunday – Have Any Of Your Christmas Decorations Come Out Yet?

Ever since I can remember, I’ve always enjoyed Advent Sunday. It’s the day when the first few Christmas decorations start appearing around our house.

An eBay purchase from 10 years ago
Another eBay purchase from 2001
Purchased in 2019
Another eBay purchase from 2005

Although I tell myself that I’m not going to buy anymore Christmas decorations (because we have too many), I always end up buying something new every Christmas. Introducing this year’s buy

Christmas 2020

Over the next 14 days, more Christmas decorations will appear, with the grand finalé being switching on the lights on the Christmas tree.

Do you have have any Christmas decorations up yet, or is it still too early to put them up?

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What’s Life Like From The Inside? #SundayStills #photography

I’m delighted to be hosting the Sunday Stills photography challenge again while host Terri Webster Schrandt continues her blogging break.

Banner for the Sunday Stills photography challenge

This week’s theme: Inside.

When I took this photo a few weeks ago, I wondered if there would be any signs of life from the inside of a raindrop.

Life inside a raindrop

Look closely. What do you see?

I was surprised by what I saw. Small air bubbles inside each one. Does that mean there are signs of life inside every raindrop?

There were no signs of life inside this restaurant, but that doesn’t mean that life doesn’t exist inside empty places, does it? Who knows what kinds of life continues inside places that are empty of human life.

Are there any signs of life from the inside?

Yet inside some objects, there can be a whole lot going on without any signs of movement.

Life from inside a snow-globe

And you don’t always need to be inside to be inside something. Can you spot the circle of life and the people inside it on this photo?

Life from Inside a circle

For some, the best time to be inside is when it’s time for a nap.

One of Austin’s favourite places is being inside his bed.

How to participate in the Sunday Stills photography challenge.

  • Please create a new post for the theme.
  • Title the post a little differently than mine.
  • Don’t forget to create a pingback to this post so that other participants can read your post. I also recommend adding your post’s URL into the comments. Not sure how to create a pingback? Click here for details.
  • Entries for this theme can be shared all week (not just on a Sunday). Use the hashtag #SundayStills for sharing on social media.

I’m looking forward to seeing all your entries for this week’s Sunday Stills photography challenge. Thank you to everyone who joined me for the Sunday Stills photography challenge for the last two weeks.

Next week, Terri will be back hosting Sunday Stills.

Copyright © 2020 hughsviewsandnews.com – All rights reserved.

Perspective #WordlessWednesday #photography

Wordless Wednesday – Allow your photo(s) to tell the story.

Linking to Daily Squares: Theme: Perspective – hosted by Becky at The Life Of B

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Sunrises versus Sunsets #WordlessWednesday #photography

Wordless Wednesday – Allow your photo(s) to tell the story.

Linking to Sunday Stills – theme: Sunsets & Sunrises

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Strange Objects #WordlessWednesday #photography

Wordless Wednesday – Allow your photo(s) to tell the story.

#night #photography #SundayStills

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Thank You Key Workers

Earth #WordlessWednesday #photography #EarthDay50

Wordless Wednesday – Allow your photo(s) to tell the story.

For Sunday Stills – Theme ‘Mother Earth.’

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Framed – #WordlessWednesday #photography

Wordless Wednesday – allow your photo(s) to tell the story.

#SundayStills #photography #window #windows

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Street Party #WordlessWednesday #photography

Wordless Wednesday – allow your photo(s) to tell the story.

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Ripples #WordlessWednesday #photography

Wordless Wednesday – allow your photo(s) to tell the story.

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Why You Should Never Look Over The Edge (For Too Long) #SundayStills

Have you ever looked over an edge and seen them? If you have, you’re lucky. Once they know you’ve seen them, they will usually never come after you again. You’ll know that you can continue to enjoy life while looking over the edge (but not for too long).

#SundayStills #Edge #photography #photo
What do you see when looking over the edge?

Many of us think of looking over the edge (or being on the edge) as a terrifying place we’d rather not find ourselves. Of course, it depends on what you see when looking over the edge, but don’t forget that being on the edge can sometimes bring excitement (or give us that push we were looking for).

#SundayStills #Edge #Photography #photo
Only some of us can see what’s looking back at us from over the edge.

Who or what are ‘them’?

Some of you may be wondering what or who I was referring too when I mentioned ‘them’ in the first sentence of this post. Yes, I’ve seen them, and they have tried to capture me many times, but I’ve always managed to escape them.

They are tiny, horrible looking creatures that have lived on this planet for millions of years longer than the human race. Often invisible to the human eye, they feed on wether you think you’ve seen them, even for a split-second. Do that and it gives them the chance of pulling you over the edge.

Can you see them peering back at me in this photo?

##SundayStills #edge #photography #photo
Can or can’t see them? Either way, they’re waiting for their opportunity.

Now that I have told you about them, they’re likely to follow you everywhere you go. In the hope that you’ll remember reading about them, they may decide to pull you over the edge where you can join their world. But, remember what I said. Don’t look for too long.

#SundayStills #edge #photography #photos
She saw them, but was lucky. Will you be as lucky as her?

Warning: This is what you should avoid.

It’s not only when looking down that they see you. They see you when looking or being at the edge in the other three dimensions too. And let’s not forget about the fifth dimension. That is when they are at their deadliest.


I’m delighted to be hosting Sunday Stills again while Terri Webster Schrandt takes a break. Click here to check out the themes for June 2019.

Here’s what you need to do to join this week’s Sunday Stills challenge.

Write a brand new post and share your photos, stories, poetry, or thoughts, about being on or looking over an/the edge. What do you see when looking or being on the edge of something? Describe what’s there and tell us if it’s friendly, a foe, or if it makes you feel excited.

If you’re brave enough, tell us about the creatures I talked about in this post. Have you seen them? What did they look like to you? Were they friendly, or did they scare you?

Don’t forget to create a pingback to this post so that other participants can read your post.

Special note: Due to ongoing problems with pingbacks, not all working on WordPress, I’d recommend that you also leave a link to your ‘Sunday Stills’ post in the comments section of this post.

Entries for this challenge can be posted all week (not just on a Sunday).

I look forward to looking over the edge with you. Have fun!

Copyright © 2019 hughsviewsandnews.com – All rights reserved.