These 9 popular and easy blogging tips will help bring you and your blog success. Are you missing out on any of them?

1. Add Excerpts To Your Blog Posts.

Excerpts are a great way to entice readers to click the ‘read more’ link to your post.

Did you know that WordPress offers bloggers a way to add excerpts to posts?

If you don’t add excerpts to your posts, WordPress takes the first 55 words of the post and uses them as the excerpt. This can often cause confusion to readers, especially when sentences are cut off midway.

If the opening sentence of your post does not entice readers, you could be missing out on many more new visitors reading your posts and engaging with you.

I added the following excerpt to this post.

Are you new to blogging or thinking of starting a blog? Are you already a blogger who wants more readers, followers and success for your blog?

These 9 tips will guarantee you success.

Adding experts to your posts is easy and an excellent way to promote and entice readers to want to read them. Here’s how to add an excerpt.

• On the draft page of a post, scroll down to the except box in the setting section of the post.

• After adding the excerpt, publish or schedule your post.
• The excerpt will be displayed on WordPress notification emails.

Tip: When drafting excerpts, ask yourself what excerpt would make you want to read the post.

2. Change This Setting And Watch Your Blog Stats Boom.

• Ensure you view your blog’s dashboard in Default View (not Classic). To do this, click the View button in the top right corner of your blog’s dashboard.
• Go to Settings – Writing on your blog’s dashboard and look for the Feed Settings box.
• Turn on the Limit Feed To Excerpt button. Users will then need to visit your site to view the full content of every post.
• Click the Save Settings button.

3. Engage With Your Audience And On The Posts Of Other Bloggers.

I recently came across a blogger who complained that everyone ignored her. She claimed that nobody left comments on her posts. However, I’d left comments along with other bloggers. The problem was that she only replied to comments with a ‘thanks.’ No wonder other bloggers and I got fed up with leaving comments.

Engagement is a two-way thing.

If you don’t engage with more than a ‘thank you’ to every comment, then visitors will soon get fed up with trying to engage with you.

Make your comments and replies to comments count. Instead of telling a blogger their post was great or that you loved it, expand on why you thought it was great. Most bloggers want to engage, especially when leaving comments that offer feedback and discussion.

By fully engaging with your readers, you’re likely to get them and more visitors wanting to engage with you. They’ll likely follow your blog if they want to engage and see that you engage with others who leave comments.

However, don’t leave dead-end comments where the only response can be a ‘thank you.’ If you’ve nothing of value to add, click the ‘like’ button and move on. Never feel guilty for not leaving dead-end, pointless comments.

The more you engage with your audience and other bloggers, the more you’ll reap the rewards of your blog becoming successful and a place other bloggers will want to visit and engage.

If English is not your first language, then don’t be afraid to leave a comment in your native dialogue. Free online translation tools, such as one from Systran.Com, are available, so bloggers can translate your comment. My thanks to Renard Moreau for recommending Systran.Com.

4. Reduce The Size Of Your Images Before Publishing Posts.

If a blog post takes too long to download, most visitors will likely get fed up and move on.

One of the biggest causes of a blog post taking too long to download is that the images and photos within the post are too big. They also take up lots of space in the media library.

Before placing an image or photo in a post, reduce its size.

The majority of the photos and images in my posts are no more than 900 x 675 pixels. I’ve found that the quality of images and pictures this size are still excellent, plus they take up much less space in my media library.

Many apps and software allow you to reduce the size of images and photos, but many are not free to use. So be careful when choosing.

To reduce the size of images and photos on an iMac, open the image, click on Tools and then on Adjust Size (both found in the toolbar).

Click here to find out how to reduce the size of images and photos in Windows 10 and 11.

How do you reduce the size of images and photos on your blog? Tell us in the comments section.

5. Categorise Your Blog Posts.

Categorising your blog posts is essential when helping visitors find information.

Never categorise any of your blog posts as Uncategorised. It’s not helpful and only makes the blog’s owner look lazy and not care about their followers or visitors.

However, don’t use too many categories. A long list of categories can confuse readers. Cut categories down by adding sub-categories. Click here to find out more about categories and tags.

Important information: You may have already heard the cardinal tagging rule on WordPress.com, but it’s worth repeating: you should never add more than 15 tags and categories (combined) to your post; otherwise, it won’t show up in the WordPress Reader. This cap is used to keep out spam blogs — you need to ensure that your tags are only those most relevant to your post.

6. Blog Post Titles

I’m always shocked by the many boring and dull titles I see bloggers using for their blog posts. They don’t give me any incentive to want to read the post. Other than those who read every blog post some of these bloggers publish, nobody will be enticed to read posts that don’t draw you to click the ‘read more’ button.

Given that the first thing the majority of readers see is your blog post titles, make the titles count. If the titles of your posts are bland, dull, and uninviting, they won’t entice readers to want to read the post. You could be losing out not only on lots of new followers but lots of engagement.

When thinking of a title for your blog post, ask yourself what would make you want to click the ‘read more‘ button.

If you struggle with thinking of good titles for your blog posts, use a Headline analyzer such as Coschedule.com. It’s free to use and challenges you to come up with the best titles for your blog posts.

The title of this blog post scored 92 out of 100. That’s the highest score I’ve achieved when creating a blog post title.

Important Tip: Never duplicate your blog post titles or use the same titles as other bloggers. Why? Because SEO, such as Google and Bing, rank blogs lower that contain duplicated blog post titles.

7. Ensure Links In Your Posts Do Not Close Your Blog Down.

Do you find it frustrating when you click on a link in a blog post and a new window opens on the same page you are reading? When this happens, most readers won’t return to the page they were reading, thus losing the possibility of leaving a comment.

When creating pingbacks or links in posts, ensure you turn on the ‘open in a new tab’ button by sliding it to the on position.

Visitors won’t lose the page they’re reading when you switch on this button when creating pingbacks and links.

Not sure how to create a pingback? Click here for details.

8. Don’t Become A Blogging Spammer.

What do I mean by a blogging spammer? Somebody who leaves uninvited links to their blogs, blog posts or products in the comments section. This also includes bloggers who leave a link to their blog in all their comments.

Fortunately, the antispam system on WordPress sends the majority of these types of comments to my spam folder.

Only leave links in comments when invited to do so by the blogger you’re leaving a comment for. If you need more clarification, ask first before including any links.

I get comments every day that include uninvited links. Most go straight to my spam folder, and I mark as spam the ones that don’t. You’ll never find comments that include uninvited links in the comments section of any of my blog posts.

9. Slow Down

I’ve witnessed many bloggers become overwhelmed with blogging because they try to do too much in the time they have available to blog. It often results in what is known as Blogging Burnout.

Blog at a leisurely pace. You don’t need to participate in all those blogging challenges. You don’t need to read and leave comments on all the posts of the blogs you follow. You don’t need to follow the blog of every blogger who follows you. Only read and comment and follow the blogs that interest you.

Never feel obliged to read, comment and follow because they read and comment on your blog posts.

Slow down. Enjoy blogging. Never allow it to overwhelm you or make you feel guilty or stressed.

Let’s wrap it up.

• Rather than allow WordPress to choose what words to introduce your posts, use your own excerpts.
• If you want people to visit your blog, don’t display your whole posts in the WordPress email notifications. To get more visitors to your blog, switch on the ‘Limit feed to excerpt only’ button. Users will then need to visit your site to view the full content of every post.
• Engage with your audience when replying to comments and when leaving comments on other blogs. Avoid leaving short, pointless comments that add no value. Always say more than a ‘thank you’ when replying to comments.
• Reduce the size of images and photos before placing them on blog posts; otherwise, your blog may download slowly and force visitors away.
• Categorise all your blog posts. Never categorise them as ‘Uncategorised,’
• Make all your blog post titles count by giving them titles that will entice readers to want to read the whole post. Consider using a Headline analyser for them.
• When adding pingbacks and links to your blog, always switch on the ‘open in new tab’ button so that readers do not lose the page they are reading when clicking on links.
• Don’t become a blog spammer by leaving uninvited links in the comments section of other blogs.
• Take blogging slowly. Don’t try doing too much in a short space of time. You’ll only end up feeling overwhelmed, stressed or guilty if you try to fit everything in when you don’t have the time.
• Keep blogging a fun and enjoyable experience. If it becomes a chore, step back and take a good look at how you are blogging. Make changes. Only consider quitting blogging if you lose interest.

Are You New To Blogging Or Thinking Of Starting A Blog?

Click here to read an excellent blog post by James Lane that is full of essential information for new bloggers and acts as a gentle reminder for those who already blog.

What’s the best blogging tip you have? Do you have any questions about the 9 tips in this post? Leave them in the comments section.

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This is an updated version of a post originally published on Hugh’s Views And News in 2020.

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