Why Every Blogger Should Have An About Me Page On Their Blog

Now it might come as a surprise, but did you know that the ‘About me’ page of a blog is one of the most visited pages of any blog?

Do you have an ‘about’ page on your blog?

What is an ‘About me’ page? 

Simply put, it’s a page where the owner of a blog gives some details about themselves and their blog. If done correctly, the ‘About me page can be one of the main vehicles for building trust and connecting with your audience. 

Take a look at the image below. It shows the stats (as on 24th May, 2020) of the most viewed articles on my blog. I’ve highlighted my ‘About me’ page.

My ‘About me’ page is the second most viewed article on my blog

Now check how many times the ‘About me’ page on your blog has been viewed.

Why having an ‘About me’ page matters.

I get really excited when I’m informed that my blog has a new follower. But don’t we all? 

However, that feeling can sometimes come crashing down when I cannot find an ‘About Me’ page on a blog, especially when it’s a blog I’ve never visited before.

It doesn’t stop there either. Sometimes when I have found an “About Me’ page and find a one-line statement on it such as “Does it matter?” or “coming soon”, it’s just as bad as not having an ‘About Me’ page at all.

I’ve even come across ‘About me’ pages that say ‘This is a template for an about me page. Please fill in the information.”

Yes, having an “About Me’ page on your blog does matter. It deserves as much love and attention as one of your blog posts does. 

For starters, it’s going to be the one, if not the first page on your blog that a new visitor will visit. But, what should you put on an ‘About Me’ page? 

What to put on an ‘About me’ page.

Start off by introducing yourself and, most importantly, give your visitors at least your first name. If you don’t want to use your real first name then give a name you’d like to be known by. 

After all, we all give our name when introducing ourselves to people for the first time, don’t we? 

Not only does giving a first name help in letting people know who you are, but it also promotes you as a friendly person. 

That in itself promotes your blog as being friendly, and all of us want to visit and become part of blogging communities where a host is a friendly person.

This leads me on to what else you should include on your ‘About Me’ page. 

Visitors are usually interested in the person behind the blog they follow, and I, for one, have built up some wonderful new friendships through it. 

Tell your visitors where in the world you are located. 

Photo of an orange globe of the Earth.
Where in the world do you live?

I go as far as to give the name of the city where I live. By doing this, I’ve got to know some local bloggers who I can sometimes meet up with for a coffee, so we chat about, amongst other things, blogging. 

Inform people what they can expect to find on your blog. What interests you, what ambitions you have (e.g. publishing a book, winning a writing or photography competition).

Smile! You’re on camera.

Photo of a man taking a selfie photo
Photo by Oleg Magni on Pexels.com

Most importantly of all, I think it important that you include a photo of yourself or the area you live in.

Ok, some of you may be camera shy. However, I think it’s always nice to be able to put a face to a name, more so when we become part of all the blogging communities out there.

What are your interests?

One new feature I’ve added to my ‘About Me’ page is to let visitors know what types of blog posts I enjoy reading and what kinds of blogs I follow. I’ve invited bloggers to leave me a link to their blog if they cover any of the subjects on my list. 

Don’t forget about the comments. 

Once you’ve published your ‘About Me’ page, you’ll soon start to get comments left on it (especially if you have it set as the home page of your blog). Whatever you do, always respond to those comments. 

I’ve come across blogs that have an excellent ‘About Me’ page, but the author has not responded to any of the comments left on it. As I’ve often said, that’s like inviting somebody around for coffee and ignoring them.

When you reply to comments (and any other comments on your blog), where possible, try and use the person’s first name somewhere in your reply. That helps promotes you as being friendly. 

Photo of a group of bloggers from the first Bloggers Bash held in London in 2015
Some of the Bloggers from The First Annual Bloggers Bash – London, August 1st, 2015

Keep it updated.

The other important thing about your “About Me’ page is not to forget about it. 

Once it’s published, ensure you keep it updated. As a rule, I update my ‘About Me’ page at least once every six months.

If, like me, you also include links to other blogs or posts, ensure they are still working. If you come across any broken links, fix or remove them immediately. 

Likewise, if you find any broken links on a blog you visit, don’t forget to inform the owner of a blog that there is a problem. Bloggers are usually very grateful when you do this. 

Mind the gap(s).

Your “About Me’ page should always look attractive and be easy to read. 

Try and keep it brief yet also remember to ensure it is broken up into neat paragraphs. 

As with any blog post, try and steer clear of huge blocks of text. Spilt them up with some images or photos and always preview it before you push the publish button. 

I’ve often been surprised how some of my posts seem to have large gaps in them when I preview what I have written.

Photo of the words Mind The Gap written on a station platform
Image by Greg Plominski from Pixabay

Anything else?

Always ensure your ‘About Me’ page is easy to find. Don’t go and play ‘hide and seek’ by placing it somewhere where visitors will have to hunt for it. 

If somebody cannot find your ‘About Me’ page within a few seconds of arriving on your blog, they’ll probably close the page, move on, and likely never return. 

You’ll find the link to my ‘About Me’ page on the menu bar of my blog. That way, it’s easy to see and, therefore, easy to find.

I’ve also changed the name of my ‘About Me’ page to ‘Meet Hugh.’ I think this comes over as more friendly to first-time visitors to my blog.

Click here if you’d like to check out my ‘Meet Hugh’ page. It may give you some ideas on how to structure the ‘About Me’ page on your blog. 

Conclusion

  • If you don’t already have an ‘About Me’ page on your blog, create one.
  • Remember that the ‘About Me’ page of a blog is one of the most visited pages of any blog.
  • Ensure that the ‘About Me’ page contains information you’d find interesting or useful.
  • At the very least, ensure the ‘About Me’ page includes your first name and an idea of where in the world you live.
  • Include a photo of yourself, but if you are camera shy, include some photos of the area you live.
  • Ensure the ‘About Me’ page of your blog is easy to find. If necessary, make it the home page of your blog.
  • Don’t use large blocks of text. Stick to each block being no more than a few sentences long.
  • Separating blocks of text with images or photos helps.
  • Ensure you update the ‘About Me’ page of your blog at least once every six months (or when any changes occur).
  • Fix any broken links on the ‘About Me’ page immediately.

What about you?

  • Do you always check out a bloggers ‘About Me’ first before deciding wether to follow or not?
  • Do you have an ‘About Me’ page?
  • If not why not?
  • Is there anything on your ‘About Me’ page that I’ve not mentioned?
  • How often do you update your ‘About Me’ page?
  • What’s the best example of an ‘About Me’ page you’ve seen?
  • Do you have any further questions about the ‘About me’ page of a blog?

Join the discussion by leaving me a comment that I can respond to with more than just a ‘thank you.’

Copyright © 2020 hughsviewsandnews.com – All rights reserved.

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Author: Hugh W. Roberts

My name is Hugh. I live in the city of Swansea, South Wales, in the United Kingdom. My blog covers a wide range of subjects, the most popular of which are my blogging tips posts. If you have any questions about blogging or anything else, please contact me by clicking on the 'Contact Hugh' button on the menu bar. Click on the 'Meet Hugh' button on the menu bar to learn more about me and my blog.

82 thoughts

    1. I know. The stats on the ‘about’ page are often booming while going unnoticed, Michele.
      Glad you like my idea, too. By making the change, I think it makes it looks more welcoming.

  1. I like the idea of changing about me to meet. I will definitely look at my page after reading this.

  2. Hugh, when I get a new follower the first thing I do is check them out. I typically decide from their About Me page if the blog will interest me or not. I want to see a photo, learn something about the blogger’s background and interest, and where they live. I also want to understand what a typical post might be about. I usually tune out pretty quickly if I have to ‘hunt’ for information about the blogger. Almost as annoying as not having an About Me page is a page that includes too much information. I want to read an overview, not a resume.

    I do look at my Welcome page at least once a year and I have made little adjustments to make it cleaner. My goal is to present my personality, subject matter and writing style as genuinely as possible from the beginning. I think I accomplished that, (for my casual blog style) but there is always room for improvement, so thanks for the suggestions. Always enlightening, Hugh. Thanks

    1. Same here, Suzanne, although I’m now more likely to do that from any comments that are left. I think it essential that an ‘about’ page also includes details of what a blogger offers on their blog. Of course, my eyes light up if blogging tips are mentioned. However, even then, there are still several other factors that have to be in place before I decide whether to follow or not.

      I’ve had some great feedback on my ‘about’ page from this post, and have also made some adjustments. I think it significant that most of us like to help each other out. That’s the power of the blogging community for you.

  3. Indeed well put. I have not looked at my About me entry is some time I’d better go have a look see what is there probably outdated rubbish

  4. I remember reading an earlier post you’ve written about the importance of an About me page and now take care to update it regularly. Mine is probably too long (by your standards) but I enjoyed the opportunity to share a bit about myself and my interests in one spot.Like you, it’s one of my most popular posts/pages on my blog and I appreciate anyone who visits and leaves me comment. I often go looking for someone else’s about me page to see about their motivation, beliefs and interests. It does help me decide whether I will follow them or not. Thanks for the reminder of the importance of this valuable tool. By the way I also link to it in my reusable block on the bottom of my posts.

    1. I’ve mentioned the ‘about me’ page in several other of my blog posts, Debbie. It’s such an essential part of any blog, yet I still come across blogs that don’t have one.

      That’s a great idea about linking to it in a reusable block. The theme I’m using already came with a block that links back to the information I have in my Gravatar. Unfortunately, what it didn’t do was split up all the paragraphs, so I had to really cut it down. I’m happy with how it looks, though.

    1. Good to hear, Jim. I don’t know anyone who likes to read out of date information, so good to know you’ll be checking your ‘about’ page and updating it if it needs doing.

  5. I’m on board with your thinking, Hugh. If I’m intrigued by someone’s book, I usually look for two other things: (1) The “About Me” page. (2) Any other books they have written.

    1. Thank you, Pete. I believe most authors have details of their books on their ‘about’ page. That’s why it’s so important to have an ‘about’ page in the first place. I do also have a separate page for my books, but because my ‘Meet Hugh’ page gets a lot of traffic, it’d be crazy not to have details of my books on that page too.

  6. I visit the About Me page of a blogger when I follow them. I like to read it provided it is not tooo long. I updated my About me page recently to sync it with me resume because I am job hunting. I will switch it back to what it originally was I get back to work. 🙂

    1. I understand that some bloggers give lots of details on their ‘about’ page that can make the whole thing look long, but it’s better than having no ‘about’ page at all. I think inserting images and photos between paragraphs helps spilt up the page and make it look more appealing. From the first few paragraphs on an ‘about’ page, I can usually judge whether they have a blog that I’m going to be interested in following.

      I wish you luck with the job hunting, Deepa.

  7. Thanks for the informative post, Hugh! A blogger’s About Me page is ridiculously important! I always try to find out the blogger’s name and am still wondering why some keep their names anonymous. I just took a quick look at mine and need to refresh it a little.

    1. I can understand why some bloggers don’t want to reveal their real names, Terri. However, what I don’t understand is why some don’t then give a name by which readers can address them. After all, nobody introduces themselves by not giving a name, do they? Once upon a time, I used to go looking for a name by which I could respond to a comment, but that’s too time-consuming and is something I no longer do.

  8. I’ve noticed the importance you attach to the ‘About’ page. It made me realize that I was checking this page on the sites I visit, without having theorized about the conclusions to be drawn from its existence or the type of information it contains. It was intuitive, I understand myself better thanks to you! Let me add a nuance, this analysis seems 100% true when it comes to an opinion blog. On the other hand, I don’t think that the importance is the same for a blog about sharing recipes or travel experiences for example. A too personalized ‘About’ can confuse the reading. A European can perfectly master Indian or Chinese cuisine and talk about it correctly, asserting his European origin would risk discrediting his message.

    Furthermore, I’ve been thinking about improving my ‘About’ page for a while now, and it’s very much based on your advice. Thank you for that.

    1. My personal view is that every blogger should have an ‘about’ page. In the six and a half years I’ve been blogging, the majority of bloggers and readers I’ve spoken with say that they like to know a little about the person behind the blog. Take, for example, somebody (who as you mentioned) shares recipes. If I liked those recipes, I’d want to know whether the person sharing them had written and published a book of their recipes. How many books have they published, and where can I buy them? Have they worked in the catering industry, or are they purely a home baker? To find out, I’d check out the ‘about’ page first. That’s just one example.

      Likewise, if I’ want to invite somebody to write a guest post for publication on my blog, I’d always check out their ‘about’ page first to find out some more about them, and (most importantly of all) whether or not they respond to comments left by their readers.

      I’m not sure too much personalised details will confuse a reader, but I agree that not everyone will want to know everything about a blogger before they decide whether to follow or not. What I will highlight though, is that the ‘about’ page is one of the most viewed pages on most blogs. I think this shows that there is an appetite with most readers that they want to know a little more about the person behind the blog.

      I’m glad this post has got you thinking about improving your ‘about’ page and that it’s been helpful.

      Thanks so much for joining the discussion.

        1. Oh, you’re welcome. I always make time to reply to comments. In fact, it’s the first thing I do when logging onto my blog.
          I’m so glad the post has been helpful.

  9. I have recently created an About me page on my new blog, Roberta Writes. I have recently updated my About me page on Robbie’s Inspiration although they don’t necessarily conform to the requirements you have included above.

    1. My suggestions are only suggestions, Robbie. As with all my blogging tips posts, they are there as guidance for my readers. I’m glad you already have an ‘about’ page. We should always do what works best for us. I share these tips in the hope they will help others.

  10. I realized I hadn’t updated my “about me” page at all since I started my blog in 2018. I looked at the stats – and you are right – it is the most viewed. The Home page far outranks it, but that’s where people land when they first go to a blog, right? Maybe I’ll do an “update” below the original with a current date (soon!). What do you think about that idea rather than re-working the whole post? Also – to let you know I have found your blogging information posts to be SO helpful. Thank you!

    1. Yes, you’re right. The home page is where first-time visitors to a blog land if their not clicking on a link to a particular blog post. That’s why it’s so essential to ensure the ‘about’ page is updated and has correct information on it. I don’t know about you, but if I visit a website or blog for the first time and find straight away that information is out of date, it’s not a place I’m likely to want to stay.

      Personally, I’d update the information you already have on your current ‘about’ page; otherwise, it could become a page that some would consider too long to read or that contains information that they don’t necessarily need to know. However, as I often say, I’d go with whatever you feel happier doing.

      Thank you so much for your lovely words about how helpful you find my blogging tips posts. I’m glad they are helping you and many others who read them. I enjoy sharing the information with you all.

  11. Hi again, Hugh. I just reread your “Meet Hugh” page and I am questioning the concept of not ‘tagging’ other bloggers in our posts. I may be misinterpreting the word ‘tagging.’ For me, I occasionally add a link to another blogger if I am sharing a quote or concept they wrote about on their blog that resonated with me. I do this to give credit to them and to say thank you to them. Is this different than ‘tagging’ another blogger?

    1. What I mean by ‘tagging’ is not being tagged into blog post challenges, Erika. It’s a little like you see on Twitter where somebody lists (for example) five things they like to eat, publish their answers and then tags another five people to do the same thing. I used to participate in these tagging challenges but got inundated with them, so I decided to stop doing them.

      I often link back to other bloggers in blog posts by creating a pingback to the ‘about’ page on their blog if I’m not linking back to a particular post. For example, I may say “I recently visited Erika’s blog and got some inspiration for writing this post….”, and create a pingback to your ‘about’ page.

      I hope this clears up the misunderstanding? But please do let me know if you have any further questions.

      1. Thank you for the explanation, Hugh. I did interpret “tagging” wrong. Like you have said in the past, I appreciate when another blogger catches something a bit off or confusing on a blog site.

        1. I’ll have a look at the sentence you mentioned, Erika. I appreciate you telling me about it and asking the question. I think it needs a rewrite to make it a little clearer what I’m referring to when I mean ‘tagging.’
          Thanks again.

  12. Your posts are often timely, Hugh. I just reviewed and updated my About me page yesterday. After reading your suggestions I plan to go back and review it again. Some new gems. Thank you!

    1. It’s great to hear that you recently updated your ‘about’ page, Erika. Too many bloggers write and publish the first draft and then duly forget about it. Given it’s one of the most viewed pages on most blogs, the information needs to be kept updated, otherwise many new visitors will be given the impression that the owner of the blog doesn’t really care.

    1. Now is the time to do it, Penny. I know that many of us would not be impressed with any website or blog where information is out of date. I came across one blog last week where the ‘about’ page listed the books the author hoped to publish by the end of 2015! There was no updates on what they’d been doing since then or if they’d met their publishing deadlines. I can’t imagine how many first-time visitors will have seen that information and thought how unloving the author was towards their blog.

      Thank you so much for reblogging and sharing the post with your readers. I really appreciate it. I hope it helps a lot of people.

  13. This is such a great and comprehensive guide for an integral part of any blog. I like your About page too. I haven’t updated mine for a while though. I should get to it. Thanks for sharing!

    1. I’m glad it’s helped, Stuart. I think many bloggers forget about their ‘about’ page once they write and publish the first draft. Yes, please do update yours as soon as you can and try and keep updating it at least once every six months. First-time visitors to any website or blog won’t be impressed if any information is out of date, so the ‘about’ page should be given as much attention as any new blog post gets.

  14. 🙂 In my case, I have an “About” page; it goes a bit further than an “About Me” page.

    My “About” page not only provides the reader with information about myself; it also lets the reader know what my blog, “Renard’s World” is all about.

    It is a pity that a lot of bloggers have neglected “About” and “About Me” pages.

    Why?

    Because there is a large percentage of people who are genuinely interested in the bloggers that they follow.

    1. Same here, Renard. My ‘About Hugh” page also includes some information about what I blog about.

      It’s a shame some bloggers do not have an ‘about’ page. They are missing out on not only a lot of extra traffic but could also be missing out on a lot of new followers. For example (and as I said in my post), I won’t follow a new blog if there is no information anywhere about who the blogger is and what they blog about.

  15. Hi Hugh, I love this clear and concise guide. Of course, I have an “About” page and try to keep it up to date. However, my most visited page by far is my “Home” page?

    Like you, it drives me nuts when going to someone’s blog and there’s no “About” (or “Home”) page. Also when you get there – to come across a blank page – aarrgghhh!

    So peeps, if your reading this – please do as Hugh says and get yourself an “About” page – a.s.a.p.

    Caz x

    1. Thanks so much, Caz.

      Same here. If you have a look at the second image on the post, my most viewed page is my ‘Home’ page. However, I think that would be the case for just about all of us because it’s where most visitors land when they click on search engine results or on pingbacks that link back to an ‘about’ page. When linking back to another blog, the majority of the time it’s to a particular blog post, but a close second is the ‘about me’ page (usually when somebody gives somebody else a mention). My second most viewed article on my blog is my ‘Meet Hugh’ page.

      I switch my home page between a list of my latest blog posts and my ‘About Hugh’ page, just to give visitors a bit of a change. I usually do this once every six months (after updating my ‘About Hugh’ page).

      1. Doh! I didn’t look at the first one lol. Yes, now I see 🙂
        That’s a good idea, switching between the two – thank you. I might just try that Hugh. You’re my little WP angel 😉 x

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